100% premium cotton

100% premium cotton

Unisex styles

Unisex styles

Vibrant offbeat prints

Vibrant offbeat prints

Soft breathable comfort

Soft breathable comfort

Featured Products

Easy on the eyes

Easy on the eyes

The earth

the earth

The pocket

& the pocket!

Summer Tees

Summer Tees
Onesies

Onesies
Layer On

Layer On
Playsets

PLAYsets

Our Bestsellers

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Feel Good

Feel Good

Cheerful, comfy, gender-neutral clothing designed to last and be passed along from child to child.
Earth Friendly

Earth Friendly

All our packaging is made from 100% biodegradable plant starch. We care about what we leave behind for our children.
Prices you'll love

Prices you'll love

Competitive pricing, well below traditional retail for 100% cotton, printed clothing. Put simply, we run a lean business to keep it easy on your pocket.
Our Factory

Our factory

All our clothing is made at an established, family owned and operated factory in Tirupur, that we visit regularly, by people we know are paid fair living wages.

Testimonials

Nidhi Goyal

The fabric is soo soft and the prints even cuter. Loved the biodegradable packaging too. Thank you for the quick delivery. Can’t wait to buy again!

~ Nidhi Goyal
Dr. Neha Goel

Loved the t-shirt from Junior Folk. The print, the fabric, and the smell! Awesome!

~ Dr. Neha Goel
Pooja raghuveer nayak

My son wanted to wear the t-shirt immediately. The fabric feels really so soft. I'd love one for myself too!

~ Pooja Raghuveer Nayak
Garima ahuja

Love love the t-shirts. The fabric is so soft and the prints are beautiful. My twins are super comfortable in them.

~ Garima Ahuja
Suvasini Sridharan

These t-shirts are so cute. Leela put one on and said, "This feels so comfortable, I want to sleep in it". And what lovely prints. I want in my size please!

~ Suvasini Sridharan
Chitwan mohan bajaj

Must say the quality is impeccable. The t-shirts are beautiful, the prints and material so fine. Good going guys, can't wait to order more!

~ Chitwan Mohan Bajaj